Friday 30 September 2016

Google: You Can Expect More Algorithm & Ranking Changes

Google Algorithm Update Brewing

Google’s Gary Illyes said on Tuesday on Twitter that you, meaning webmasters and SEOs, “can expect more changes” with the Google search ranking algorithm. Well, I mean, that is probably a given – Google is always updating their algorithms.

This comes in response to all the changes we saw in terms of Google updates in September.

Here are the set of Tweets around the question and answer:

Honestly, if I had to guess, I suspect we saw Penguin 4.0 launch around the 22nd (not the 23rd) and then Monday/Tuesday we saw small tweaks to that release. Just a guess – but Google will likely tweak Penguin 4.0 now and for the near future and then let it just run. He was probably referencing how Google Penguin is rolling out in parts or maybe just talking generally?

Also in fact, I’ve been seeing lots of chatter around changes in the past 24 hours or so. I am trying to figure out if it is Penguin recoveries or something else – I am seeing signs of both – which makes it hard.

Forum discussion at Twitter.

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Author: barry@rustybrick.com (Barry Schwartz)

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