A new influencer marketing study from Open Influence shows that celebrities on social media are effective in getting consumers to buy things. However, most consumers also don’t fully understand when they’re seeing sponsored content. The survey polled 514 US adults who follow influencers/celebrities on social media. The chart below shows that Facebook-owned platforms dominate, followed by […]
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source http://www.onpageseochecker.com/survey-most-consumers-unaware-that-paid-influencer-posts-are-ads/
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