Device specific campaigns are great, which raises the question: why aren’t more companies implementing such campaigns? Let’s take a look at this issue and what some of the reasons for (and against) mobile-only and desktop-only campaigns are. The Case for Mobile-Only Campaigns Before we even start, then let’s take a look at a stat that […]
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source http://www.onpageseochecker.com/the-no-brainer-case-for-mobile-only-adwords-campaigns-by-andrewlolk/
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