Marketing Day: Amazon’s Alexa, mobile marketing budgets & holiday e-commerce results

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

Internet Marketing Industry

MarTech

Mobile/Local Marketing

• AMP Roadmap Update for End-Q4 2016, amphtml.wordpress.com
• 3 Mobile Changes That Will Affect Marketers in 2017, streetfightmag.com
• Apple: Jan. 1, 2017, Was iTunes App Store’s Biggest Day Ever, www.adweek.com
• How Interest Groups Will Improve the Quality of Mobile Content and Ads, www.adweek.com
• Instagram adds Live Photo-to-Boomerang, wider colors for iPhone 7s, techcrunch.com
• Mobile-First Indexing & Mobile Friendliness: What You NEED to Know, www.searchenginepeople.com
• Reaching Tech Shoppers on Mobile, blog.business.instagram.com
• Why SMS – and not social – is the business channel to beat in 2017, www.mobilecommercedaily.com

Other Items

Social Media

• Get Started With Instagram Ads In 4 Simple Steps, www.ppchero.com
• Here’s Why The Washington Post Is Growing On Facebook, www.newswhip.com
• How brands are using ‘featured’ tweets, Twitter’s most recent customer service tool, digiday.com
• L’Oreal Paris is bringing Snapchat Spectacles to the red carpet for the Golden Globes, digiday.com
• Snapchat Spectacles Sales Forecast: $5 Billion by 2020, mediakix.com
• Social media is the link to consumers during red carpet season, www.mobilecommercedaily.com
• Twitter Adds Checkmarks for Verified Accounts to Timeline, www.adweek.com
• Why online publications are ditching comments sections for social, econsultancy.com
• Wikileaks teases mass doxing wave of verified Twitter accounts, arstechnica.com

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About The Author

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy’s articles.

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