Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- What will paid advertising look (sound) like on Amazon’s Echo and Dot?
Feb 24, 2017 by Justin Freid
Amazon is looking to bring paid search to Alexa, but exactly what does that mean? Columnist Justin Freid explores some possibilities. - A review of free PPC reporting solutions from Google
Feb 24, 2017 by Frederick Vallaeys
Columnist Frederick Vallaeys tried out Data Studio to see where it shines and where it might fall short for search marketers. - Amobee beefs up Singtel’s digital ads division by buying ad tech firm Turn
Feb 24, 2017 by Barry Levine
This is the latest of several acquisitions designed to increase Singtel’s product offerings, data capabilities and market reach. - Revcontent buys content rec engine Rover
Feb 24, 2017 by Barry Levine
By bringing in-house this machine learning-powered detector of user interest, the content rec service hopes to ‘own the interest graph.’ - The tyranny of a blank page: Why creative matters most
Feb 24, 2017 by Peter Minnium
The burden placed on the “Big Idea” is more onerous than ever in the digital age. Contributor Peter Minnium explains that creative ideas must be strong enough to inspire creators all along the campaign life cycle. - Why longer Facebook Live streams mean more engagement
Feb 24, 2017 by Carla Marshall
Less isn’t necessarily more when it comes to video. Contributor Carla Marshall explains why the longer you can stream a Facebook Live video, the better your chance of generating engagement. - Amazon Alexa surpasses 10,000 skills
Feb 23, 2017 by Matt McGee
In the midst of rapid growth, Alexa team says News & Gaming skills are the most popular categories. - The 5 Pillars of Marketing Automation Success
Feb 23, 2017 by Digital Marketing Depot
Are you setting your B2B clients up for marketing automation success? By taking just a few easy steps, you can ensure they’ll get the most out of the platform from day one.
Online Marketing News From Around The Web:
Affiliate Marketing
Analytics
Blogs & Blogging
Business Issues
Content Marketing
Copywriting, Design & Usability
E-Commerce
Email Marketing
General Internet Marketing
Internet Marketing Industry
MarTech
Mobile/Local Marketing
Other Items
Social Media
- 5 Simple Tips to Creating an Unbeatable Facebook Ads Campaign, Kiss Metrics
- 6 Ways to Bring Social and Content Together in Your Plan, Simply Measured
- Confessions of a social agency exec: Clients still want to ‘go viral’, Digiday
- Facebook’s Reactions Are Now One Year Old, and They Have Been Used 300 Billion Times, Adweek
- Getting More People to Retweet Your Tweets, Compukol
- How To Prioritize Social Media Efforts, Search Engine People
- Inside Facebook’s recent product pitch to publishers, Digiday
- Instagram Facts & Stats – From Demographics to Filters, Top Accounts & More, MarketingProfs
- Pinterest Shop the Look builds up commerce initiatives, leverages customer journey, Mobile Commerce Daily
- Refresh Your Knowledge of Facebook Products with This Quiz, Facebook for Business
- Twitter is locking accounts that swear at famous people, The Verge
Video
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Author: Amy Gesenhues
The post Marketing Day: Facebook Live streams, Amazon Alexa & marketing automation appeared first on On Page SEO Checker.
source http://www.onpageseochecker.com/marketing-day-facebook-live-streams-amazon-alexa-marketing-automation/
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