Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- [Reminder] Live Webinar–Tips for better brand/agency creative collaboration
Feb 21, 2017 by Digital Marketing Depot
We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses and burned-out creative teams. Join brand expert Lesya Lysyj and Hightail’s Chief Operating Officer Mike Trigg as they explore the hidden costs of a broken creative process and provide best practices for better creative collaboration. - Walmart reports 29% growth in US e-commerce
Feb 21, 2017 by Matt McGee
In Q4 earnings, company also promises continued effort “to become more of a digital enterprise.” - Report: Android app eCPMs beat iOS for first time in Q4
Feb 21, 2017 by Ginny Marvin
Android eCPMs jumped 79 percent year-over-year in Q4 2016. - Dos and don’ts of PPC advertising for universities
Feb 21, 2017 by Pauline Jakober
For those in the higher education vertical, columnist Pauline Jakober provides tips for making the most of your paid search campaigns. - Marketing Land’s guide on how to use Snapchat
Feb 21, 2017 by Danny Sullivan
Haven’t gotten your brand on Snapchat? The time could be right, given recent changes to the service. All you need to know on getting started. - Time is running out to score the deepest discounts to MarTech San Francisco
Feb 21, 2017 by Marketing Land
MarTech rates increase at the end of this week. Register now and save $400 off on-site rates. See below for details on all you get at this year’s event! - 6 business types that reap the most reward from local SEO
Feb 21, 2017 by Pratik Dholakiya
Does your business serve a local market? Columnist Pratik Dholakiya shares tips for six business types that can really benefit from local search engine optimization. - Are you buying #AlternativeEmailFacts as truth?
Feb 21, 2017 by Chad White
In the age of misinformation, email marketers need to get their facts straight. Columnist Chad White debunks five dubious and commonly accepted claims about email marketing best practices. - Google’s YouTube to undergo MRC audits for video viewability measurement
Feb 21, 2017 by Ginny Marvin
The audits encompass all aspects of YouTube’s third-party measurement integrations with MOAT, DoubleVerify and Integral Ad Science. - With 1M apps to date, Facebook’s analytics tool adds features but hasn’t fixed measurement error
Feb 21, 2017 by Tim Peterson
Developers can compare two audience segments at a time and break down their audiences based on the sites that sent them. - With renegotiation complete, Verizon to pay $350 million less for Yahoo
Feb 21, 2017 by Greg Sterling
Yahoo successor Altaba will bear the cost of shareholder lawsuits as part of the deal.
Online Marketing News From Around The Web:
Analytics
Blogs & Blogging
Business Issues
Content Marketing
Conversion Optimization
Copywriting, Design & Usability
Domaining
E-Commerce
Email Marketing
General Internet Marketing
Internet Marketing Industry
MarTech
Mobile/Local Marketing
Reputation Management
Social Media
- 2017 Small Business Social Media, Heidi Cohen
- 5 Best Practices for Pinterest Advertising, 3Q Digital
- Facebook Ad Campaign Creation, MailChimp Blog
- Facebook on course to be the WeChat of the West, says Gartner, TechCrunch
- How to Improve Your Social Media Strategy for 2017, Bruce Clay
- How to Verify a Facebook Page for a Local Business, Social Media Examiner
- Pinterest Marketing Guide, Crazy Egg
- Snapchat a Fad? Opinion Is Split; Users Are Believers, MarketingProfs
- Why is social proof big for niche brands?, Internet Retailer
Video
Go to Source
Author: Amy Gesenhues
The post Marketing Day: Walmart’s e-commerce growth, a Snapchat guide & YouTube audits appeared first on On Page SEO Checker.
source http://www.onpageseochecker.com/marketing-day-walmarts-e-commerce-growth-a-snapchat-guide-youtube-audits/
No comments:
Post a Comment