SearchCap: Google ends ODP description, EU fines Google & local best practices

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Business profile and review best practices from TripAdvisor and Yelp
  Jun 2, 2017 by Greg Sterling

  Businesses that complete their profiles see 5x the customer leads each month.

• Gilbert Baker Google doodle celebrates LGBT-rights activists & creator of the iconic rainbow flag
  Jun 2, 2017 by Amy Gesenhues

  In honor of Gay Pride Month, Google has adorned its LGBT-related search results with rainbow flag imagery.

• Google officially stops using DMOZ for source of search results snippets
  Jun 2, 2017 by Barry Schwartz

  With that, you no longer need to worry about using the NOODP directive to prevent Google from using your DMOZ description.

• EU ready to fine Google billions in shopping search antitrust case [Report]
  Jun 2, 2017 by Greg Sterling

  In one of three active cases, the company faces potential fines of up to $9 billion.

• How to rank for ‘position 0’ in 3 simple steps: A featured snippets primer
  Jun 2, 2017 by Stephan Spencer

  What is a featured snippet, and how can you position your content to rank for one? Columnist Stephan Spencer explains this search feature and provides tips for optimizing your pages for it.

• Search in Pics: Google big beach chair, street view cake & game room
  Jun 2, 2017 by Barry Schwartz

  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google street view 10 year anniversary cake: Source: Twitter Google game room with ceiling of chess […]

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About The Author

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Author: Barry Schwartz

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