Tuesday, 17 October 2017

Google AdWords: The Beginner’s Guide

Google AdWords is a staple platform for the vast majority of digital marketing strategies. However, marketers need to get things right from the outset to avoid costly inefficiencies. This guide will provide everything you need to know to get an AdWords account up and running, and set for success.  The digital marketing industry has grown […]

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source http://www.onpageseochecker.com/google-adwords-the-beginners-guide/

Bing Ads launches Multi-Linking for multiple-account management

Starting today, Bing Ads is rolling out a more streamlined and intuitive mechanism called “Multi-Linking” for linking one account to another. The new system allows advertisers to link accounts without having to classify itself as an agency, as advertisers had to do previously. In addition, accounts can have up to five managing entities, and billing responsibility […]

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source http://www.onpageseochecker.com/bing-ads-launches-multi-linking-for-multiple-account-management/

5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas

Figuring out ways to increase your AdWords click-through-rate (CTR) can be frustrating. Most internet advice focuses on the (very important) tactics of ad copy optimization, but that can only get you so far. Eventually, search marketers will need to find advanced ways to increase their click-through rates. If you find yourself in that position, read on! […]

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source http://www.onpageseochecker.com/5-advanced-ways-to-increase-your-adwords-ctr-by-dustyvegas/

Twitter’s new Video Website Card ad format uses video to push link clicks

Twitter’s rolling out a way for advertisers to use video to get people to visit their websites. On Tuesday, the company unveiled the Video Website Card, a new ad format that pairs an autoplay video with a website link. The ad format is now available to all advertisers around the world through Twitter’s direct sales […]

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source http://www.onpageseochecker.com/twitters-new-video-website-card-ad-format-uses-video-to-push-link-clicks/

Hiring Freelance Content Marketers: How to Find the Perfect Fit by @https://twitter.com/rosiemay_r

Thinking of working with one or more freelance content marketers? The reality is that you’ll likely have far too many freelancers to choose from. For instance, did you know that from 2014 to 2016, there were more than 2 million freelancers in the U.S.? And the number of freelancers is still growing! Not to mention, […]

The post Hiring Freelance Content Marketers: How to Find the Perfect Fit by @https://twitter.com/rosiemay_r appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/hiring-freelance-content-marketers-how-to-find-the-perfect-fit-by-httpstwitter-comrosiemay_r/

Apocalypse for online search? Here’s how marketers can thrive

When Google launched in 1998, the big knock against it was that it would be excruciatingly difficult to monetize the traffic because all search traffic would be sent off of Google. The theory was that the company needed to be like Yahoo or Lycos — to have a wide-ranging portal. But Google scoffed at the […]

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source http://www.onpageseochecker.com/apocalypse-for-online-search-heres-how-marketers-can-thrive/

Google: Avoid Changing Images URLs

Google’s John Mueller reminds webmasters on Twitter that when it comes to images, Google is slow at updating the URLs and changes. That being said, John Mueller said make sure to use image URLs you can control, even if you use a CDN (content delivery network). If your URLs for your images are constantly changing, […]

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source http://www.onpageseochecker.com/google-avoid-changing-images-urls/