Wednesday, 22 November 2017

How to keep your staging or development site out of the index

One of the most common technical SEO issues I come across is the inadvertent indexing of development servers, staging sites, production servers, or whatever other name you use. There are a number of reasons this happens, ranging from people thinking no one would ever link to these areas to technical misunderstandings. These parts of the […]

The post How to keep your staging or development site out of the index appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/how-to-keep-your-staging-or-development-site-out-of-the-index/

5 Technical SEO Problems Within Shopify & How to Solve Them by @TaylorDanRW

Back in August, I wrote an article looking at Magento SEO issues, and soon after a couple of business owners reached out asking about another popular e-commerce platform, Shopify. Shopify has been around since 2004 and in my experience is a great alternative platform for small businesses that don’t have developer skills or the capital […]

The post 5 Technical SEO Problems Within Shopify & How to Solve Them by @TaylorDanRW appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/5-technical-seo-problems-within-shopify-how-to-solve-them-by-taylordanrw/

What you need to know about Facebook’s new ad transparency

One of the foundations of Facebook advertising is the ability to segment your audience to serve relevant, tailored creative to different users. The ad you serve to a 25-year-old woman could be very different from the one a 50-year-old man sees, specifically because you want to communicate with them in different ways. And previously, there […]

The post What you need to know about Facebook’s new ad transparency appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/what-you-need-to-know-about-facebooks-new-ad-transparency/

My Google World Is Upside Down: Matt Cutts Complains & Danny Sullivan As Google Spokesperson

I am telling you, my Google and SEO world is literally upside down right now. So yesterday, at Search Engine Land, I reported how Google had a bug where they showed recent searches pop up automatically on the Google home page under the search box. It was a bug, Google fixed it, but that is […]

The post My Google World Is Upside Down: Matt Cutts Complains & Danny Sullivan As Google Spokesperson appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/my-google-world-is-upside-down-matt-cutts-complains-danny-sullivan-as-google-spokesperson/

Google: URL Folder Structure Doesn’t Need To Match Content Folder Structure

Let’s say you have a recipe site and you have recipes by vegetables. If you let people click from the tomatoes and then into a tomato soup recipe, should the URL structure be domain.com/tomatoes/tomato-soup-recipe/html? John Mueller from Google said it does not matter. John Mueller said on Twitter that url folder structure does not need […]

The post Google: URL Folder Structure Doesn’t Need To Match Content Folder Structure appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/google-url-folder-structure-doesnt-need-to-match-content-folder-structure/

How to Create Expert Content: Demand-Based Content by @alexmorozov

Your company is full of experts. Smart, knowledgeable people who push your business forward. But I have a hunch they don’t participate much in content marketing. They give a thousand reasons, from “I don’t know what to write about” to “I’m not a writer”. And they’re totally right. Read on to learn how to build a coherent expert […]

The post How to Create Expert Content: Demand-Based Content by @alexmorozov appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/how-to-create-expert-content-demand-based-content-by-alexmorozov/

Sensory’s new Fujitsu partnership means your face could become a lot more valuable to enterprises

When biometric authentication becomes as widespread as passwords, logins become as easy as looking at or speaking to your device. Such a scenario means that users could just as easily be logged on as not — a kind of heaven for marketers eager to know the identities of their audience. This week, biometric authentication took […]

The post Sensory’s new Fujitsu partnership means your face could become a lot more valuable to enterprises appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/sensorys-new-fujitsu-partnership-means-your-face-could-become-a-lot-more-valuable-to-enterprises/