Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- How to choose martech tools that your team will love
May 11, 2017 by Alison Lohse
Marketing technology can be hugely beneficial to your organization, but only if these tools empower the people using them. Columnist Alison Lohse explains what to look for. - The best-kept AdWords secret: AMP your landing pages
May 11, 2017 by Frederick Vallaeys
Even though AdWords doesn’t officially support AMP yet, advertisers can still use the technology to serve faster landing pages. Columnist Frederick Vallaeys explains how implementing AMP can lead to big gains in conversion rates. - Snap bought a company in March and product updates hurt user growth, per new filing
May 11, 2017 by Tim Peterson
Snap paid $20.1 million for “a company that operates a cloud-hosted platform for building content online,” according to a regulatory filing released on Thursday. - What will Echo Show’s screen mean for the digital assistant device market?
May 11, 2017 by Greg Sterling
The screen has the potential to change the market’s direction. - Survey: Only 24 percent of SMBs seeing positive ROI on Facebook
May 11, 2017 by Greg Sterling
But most were spending less than one hour per week on their Pages. - UNILAD takes back lead as top video creator in April, but video views down across the board
May 11, 2017 by Amy Gesenhues
After holding the lead for eight months, UNILAD dropped to No. 4 in March. Last month, it won back the top spot, but view numbers were down. - Taking Goliath down: How to compete with the giants in your industry
May 11, 2017 by Aden Andrus
How do you compete with larger, well-established businesses? Contributor Aden Andrus shares winning strategies to help you effectively market against the corporate behemoths. - What marketers should know about Snap’s Q1 2017 earnings report
May 11, 2017 by Tim Peterson
Snap’s daily audience growth stopped its deceleration — barely — but its revenue slid from Q4’s mark.
Online Marketing News From Around The Web:
Analytics
Blogs & Blogging
Business Issues
Content Marketing
Copywriting, Design & Usability
E-Commerce
General Internet Marketing
Internet Marketing Industry
Mobile/Local Marketing
Social Media
Video
Go to Source
Author: Amy Gesenhues
The post Marketing Day: the best kept AdWords secret, Amazon Echo Show’s screen & more appeared first on On Page SEO Checker.
source http://www.onpageseochecker.com/marketing-day-the-best-kept-adwords-secret-amazon-echo-shows-screen-more/
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