Meet Aetna CMO David Edelman at MarTech in Boston

I am thrilled that one of the pioneers of marketing-led digital transformation will be keynoting at MarTech! Former McKinsey consultant and current Aetna CMO David Edelman will talk about his experiences helping dozens of leading brands rethink marketing in a digital world. He’ll also discuss leading Aetna’s digital transformation and customer experience pivot.

Don’t miss your opportunity to meet David and connect the marketing, technology and management dots needed to drive successful change in your organization. Join us October 2-4, 2017 in Boston.

Why should I register today?

Save $400 off an All Access Pass by registering early. You’ll get the full MarTech experience: access to conference sessions, networking events, marketing technology vendors, mobile app, hot meals, WiFi and more!

P.S. Keep your eye on the agenda page for the complete program. We’re putting the final touches on it over the next few weeks!

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Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.

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About The Author

Scott Brinker is the president and CTO of ion interactive, a leading provider of landing page management and conversion optimization software. Scott is the conference chair of the MarTech® Conference, a vendor agnostic marketing technology conference and trade show series produced by MarTech Today’s parent company, Third Door Media. He also writes a blog on marketing technology, Chief Marketing Technologist. Follow him on twitter via @chiefmartec.

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