Monday, 7 August 2017

Adbrain ups the ante on cross-device identity

Since many people use more than one device to communicate with brands, one of the most important data sets for marketers has been the cross-device ID graph. It determines that this phone, this computer and this tablet are used by the same person, so marketing to that person can be coordinated between the devices. Adbrain […]

The post Adbrain ups the ante on cross-device identity appeared first on On Page SEO Checker.



source http://www.onpageseochecker.com/adbrain-ups-the-ante-on-cross-device-identity/

No comments:

Post a Comment