Thursday 3 August 2017

How to Target Your A-Audience Without Losing Your B-Audience by @stoneyd

Years ago, I was talking with a guy about his girlfriends. Yes, that was plural. You see, this friend had an A-Girl, a B-Girl and a C-Girl. If you’re wondering how he kept them all straight, he had a system for that: C-Girl knew she was C-Girl, which means she also knew there was both […]

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