Wednesday 9 August 2017

Why You Should Kill Gated Content Once and for All by @bsmarketer

Gated content isn’t dead. It’s just dying. A slow, drawn-out, exceedingly painful death. It will always be around in one shape or form. It will always serve a purpose. That doesn’t mean we shouldn’t look elsewhere, though. That doesn’t mean we shouldn’t explore better, faster, easier methods. Why Gated Content is Failing For years, we’ve […]

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